Join the Human to Robot Army “began with a call for participation. Those who were interested could attend a free hypnosis seminar, run by professional hypnotist John Weir and ‘newly trained hypnotists John Pena and Jon Rubin,’ after which they would be given a special cell phone ringtone and training in how to respond to the tone. Subsequently, this army of hundreds of phone owners are now receiving daily audio triggers prompting them to act like a robot. In a true act of art as social practice, Rubin plastered Pittsburgh with 150 unique promotional posters that both solicit participation and ‘make the public aware of the possibility of human/robots in their midst.’”- Rhizome
“Focus group hypnosis is increasingly becoming a ’secret weapon’ for Fortune 500 companies… Once they are in an ‘alpha’ state of relaxation, the hypnotist will ask them individually about topics like the first time they experienced a product. ” - Brandweek. Adverlab wants to know, “Has anyone tried administering thiopental sodium (truth serum)?” Proposed explanations for hypnosis are often pseudoscientific, but it’s no pseudoscience. A West Sussex hypnotist recently went without anaesthetic for his 83-minute operation. And who knew self-hypnosis videos abound on youtube?







